Sunday, April 20, 2008

I always assumed they were full of...

I'm just not surprised by this account of military analysts who were informed by the white house on what to say while smiling pretty for the camera. The whole point behind this administrations use of the media is to get people on camera repeating the same thing over and over until it seeps into the general public's consciousness. There was a study last year that showed that even when trying to correct false information, we often remember that information as fact. The study went something like this: when the center for disease control would try to correct a myth about flu vaccines by presenting a myth and then showing how that myth is incorrect, 28 percent of those surveyed remembered the myth as true 30 minutes later. Three days later, 40 percent remembered the myth as true. Couple that with myths being repeatedly told as truth by these analysts and you've got one hell of an obstacle to overcome to get the public to recognize truth as such.

The Rational Moderate

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